Our strength lies in our unparalleled strategic affiliations and our revered motto:

We focus on learning, not earning. 

A motto that may come across as contrasting for a business house, but this approach has helped us build trust in countries where the people are still sceptic of the new world trade practices and cultural differences present a prime challenge. At ASA, we follow a strict close door policy for the sustainability and safeguard of our relationships and resources. 

Our foundations are strong; our values are unyielding. We stand here, tall and with grace, we see, ‘the whole world is our oyster’.